Meet the six startups presenting at the 2022 Princeton-HBS Startup Showcase

Written by
Wright Seneres
July 8, 2022

A select group of premier Princeton and HBS-founded startup companies will present an overview of their businesses followed by Q&A from an expert panel of judges at this year's showcase. The judges' choice will be given special consideration for upcoming HBS Alumni Angels of Greater New York and Princeton Alumni Angels pitch nights. 

After the showcase, each founder will host a breakout room where attendees can ask additional questions. Meet the startups:


Revela logo

Revela is a team of Harvard and Princeton scientists that use AI tools to search for unique and completely new molecules that hit at the root of the hair loss problem facing women. Sifting through millions of compounds, new ingredients have been discovered and clinically tested to safely and effectively stimulate the actual hair follicle site and regenerate hair growth. (Read our profile of co-founders Evan Zhao *19 and Avi Boppana '21.)

Wavely Diagnostics logo

Wavely Diagnostics, led by a Princeton alumna, enables 69% of acute pediatric visits to shift to a virtual experience with smartphone-based medical diagnostics, starting with ear infections. (Arna Ionescu Stoll '00 presented Wavely at our second Princeton Women Founders Startup Showcase.)

Project Plastic icon

Project Plastic, co-founded by two Princeton alumni, is developing the world's first device for removing microplastics from rivers. Our waters are polluted with over 600 million tons of plastic, 80% of which enter via rivers. Once in the water, plastics break down into microscopic pieces that are almost impossible to detect or collect. Until now. (Nathaniel Banks *21 and Yidian Liu *21 participated in the Princeton Startup Bootcamp twice and the I-Corps Northeast Hub to build Project Plastic.)

Exponent logo

Exponent, co-founded by a Princeton alumnus, helps people land their dream job in tech and advance their tech careers with a comprehensive community-based learning platform. Trusted partners include Stanford, Wharton, Yale, UVA, Michigan and Duke.

TrueToForm logo

TrueToForm, co-founded by Princeton and Dartmouth alumnae, is a digital workflow solution that enables scalable, made-to-measure apparel production. Its proprietary body scanning app obtains accurate body data and generates custom avatars that integrate directly with existing 3D design workflows.

Proxi logo

Proxi, co-founded by a trio of female leaders, is building an infrastructure of niche, mapped guides to local areas. Easy to use, brandable and shareable, Proxi maps are used by hospitality professionals and influencers to gain unique insight into customer conversion.

The 2022 Princeton-Harvard Business School Startup Showcase is free and is open to the public.

Register for P-HBS 2022