
Cornelia Huellstrunk serves as the Executive Director of the Keller Center at Princeton University. The Keller Center's mission is to create visible and measurable societal impact through innovative education, entrepreneurship and design thinking.
Based in Princeton University's School of Engineering and Applied Science, the Keller Center shares the school's vision for bridging disciplines in order to put science and technology to use in solving critical societal challenges. Through a variety of curricular and co-curricular initiatives, the Keller Center thus serves as a hub, connecting constituents within the campus community and reaching out to the broader innovation eco system. Cornelia plays a critical role in setting the strategic direction and managing the day to day operations of the Center, which reaches over 10% of the student body each semester. Within her portfolio of activities are a broad set of courses and certificate programs in innovative engineering education, entrepreneurship/ design thinking as well as an entrepreneurial internship programs, a design thinking program, a makerspace and an on-campus accelerator called eLab.
Cornelia has an international academic and professional background. Prior to joining Princeton University, she worked with Texas Instruments' semiconductor business for over 12 years. At Texas Instruments, she worked as the global marketing manager for the MSP430 microcontroller business in Dallas growing a small fledgling business to a dynamic multi-million dollar business within TI. Prior to joining the microcontroller division at Texas Instruments, she worked in various TI businesses and locations worldwide including London, Nice and Munich. She also spent half a year working as a market researcher in Bangalore, India with MAA Communications.
Cornelia currently sits on the boards of NJ Bioscience Incubator- NJEDA, and serves on the board of Instrumems, a Princeton spin outl. A graduate of Columbia University with a BA in economics, Cornelia holds an MBA from the German university Universitaet des Saarlandes in Saarbruecken, Germany.